The Top 3 Things You Can Do to Build Your Email List with Allea Grummert
SHOW NOTES: Episode 121
If you’ve listened to our podcast before, you know we believe in email marketing and the impact that it makes.
That’s why we have brought Allea Grummert, email marketing strategist and conversion copywriter, back on to share more insight. Allea is here sharing ways that you can build your email list!
Allea started as a personal finance blogger but soon realized the potential and necessity of email marketing in the blogging world. Her transition to becoming an email marketing strategist was fueled by her passion for helping bloggers connect with their audience on a deeper level.
One of the key takeaways from our conversation with Allea was her encouragement for new bloggers to start building their email lists early on.
A common misconception is that email marketing is too complex or that a small list isn’t worth the effort. Allea debunked these myths, offering practical advice on creating lead magnets that provide value and that can attract subscribers.
We chatted through lead magnet ideas, from checklists to e-books, emphasizing the importance of offering something that truly benefits your potential subscribers. Allea shared her approach to crafting lead magnets that not only entice sign-ups but also set the stage for a lasting relationship with your audience.
Allea walked through some of the technical side of email marketing as well.
She shared essential tools and platforms that can help new bloggers set up their email marketing systems. From managing subscribers and creating forms to setting up automations and delivering freebies, an email marketing platform is crucial for a smooth and effective email marketing strategy.
The value of engaging with subscribers through personalized content was another focal point of our discussion. Allea emphasized the benefits of building a strong, engaged email list, which can lead to a loyal and supportive community around your blog. This personal connection with subscribers is what can truly differentiate your blog and create long-term success.
Email marketing can truly have a transformative impact on your blog.
It’s not just about selling but it’s about creating genuine connections, providing value, and building a community. We are grateful Allea came back on to share more insights about how to build your email list and we hope that you enjoyed it! We would love to hear what you thought of this episode! Send us a DM over on Instagram: @sparkmediaconcepts and let us know your thoughts!
IN THIS EPISODE, WE COVERED:
- Importance of email marketing for bloggers
- Ways to build your email list
- Allea’s expertise in email marketing and conversion copywriting
- Allea’s transition from personal finance blogger to working with bloggers on email marketing strategies
- Significance of growing an email list over social media content
- Power of email marketing
- Importance of engaging with subscribers through personalized content
LINKS AND RESOURCES MENTIONED IN THIS EPISODE:
- Connect with Allea on Instagram: @alleagrummert and check out her resources here: www.duett.co/ultimateblog
- Tune in to Allea’s previous episodes — episode 47 and episode 57!
- Join the Ultimate Blog Bootcamp!
- Check out the Blog Depot!
- Check out last week’s episode here!
- Connect with us on Instagram at: @sparkmediaconcepts
MORE ABOUT THE ULTIMATE BLOG PODCAST:
Welcome to The Ultimate Blog Podcast! This podcast is for you if you’ve ever wanted to learn blogging basics so that you can start your own blog or if you have been a blogger for years but are struggling to grow or need inspiration and community.
Every Tuesday we will be sharing a new episode where we will cover topics from the basics of starting a blog, monetizing and growing your site, to finding the inspiration you need to keep going. You will also find guest interviews with experts on different blogging topics as well as interviews with bloggers who’ve been in your shoes.
Amy Reinecke and Jennifer Draper are bloggers themselves who want to encourage you to believe in your potential, step outside the norm and step into a life where you create your own schedule, your own success and your own story.
We’d love to connect with you on our other platforms so please visit us at www.sparkmediaconcepts.com or follow us on Instagram at @sparkmediaconcepts
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