Growing a Multi-Dimensional Blogging Business with Cynthia Samanian from The Culinary Boss™

SHOW NOTES: Episode 104

We have Cynthia Samanian from The Culinary Boss™ on to share more about her journey from finance and tech to food blogging and culinary business. Cynthia is the founder of The Culinary Boss, where she helps experienced solopreneurs grow their multi-dimensional dream businesses. She shares the importance of having a core revenue stream and understanding how to monetize before branching out into other areas. She advised against trying to do too many things at once and encouraged focusing on one thing and seeing it through.

Cynthia also discussed the importance of keeping the business funnel simple. The key elements of the funnel are attracting the ideal customer, engaging and building trust with them, and converting them into buying the product or service being offered. These foundational principles remain constant, even though there may be other moving parts in the business.

One of the key takeaways from our conversation was the importance of connecting with your audience and gathering feedback to improve your content and offerings.

Cynthia shared her perspective on surveying your most loyal fans and engaging with them through platforms like Instagram polls and email communication.

Cynthia advises planning from the bottom up, starting with how you want to monetize your audience, then focusing on engagement and finally attracting new people. She suggests executing from the top down, ensuring you have a solid foundation in place before launching new initiatives.

This conversation was full of so many actionable tips that you can take in your blogging business! Tune in to hear all of the wisdom that Cynthia shares!

Thank you for tuning in! We hope today’s episode is helpful! We would love to connect with you more on Instagram @sparkmediaconcepts! Chat with you there!

IN THIS EPISODE, WE COVERED:

Importance of multi-dimensional culinary businesses for food bloggers
The concept of burnout and alternative monetization methods
Building a business that aligns with values and provides fulfillment
Keeping the business funnel simple and foundational principles
Examples of successful culinary businesses with diversified revenue streams
Importance of connecting with the audience and gathering feedback
Tracking and analyzing data from email subscribers
Setting goals, finding your own path, and avoiding comparison

LINKS AND RESOURCES MENTIONED IN THIS EPISODE:

Connect with Cynthia on Instagram: @culinarycynthia and check out her freebie to find your niche, The Niche Concierge™!
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3 bonus episodes on the private podcast! Click here and put in your name and email address to check them out!
Join the Ultimate Blog Bootcamp!
Check out the Blog Depot!
Check out last week’s episode here!
Connect with us on Instagram at: @sparkmediaconcepts

MORE ABOUT THE ULTIMATE BLOG PODCAST:

Welcome to The Ultimate Blog Podcast! This podcast is for you if you’ve ever wanted to learn blogging basics so that you can start your own blog or if you have been a blogger for years but are struggling to grow or need inspiration and community.

Every Tuesday we will be sharing a new episode where we will cover topics from the basics of starting a blog, monetizing and growing your site, to finding the inspiration you need to keep going. You will also find guest interviews with experts on different blogging topics as well as interviews with bloggers who’ve been in your shoes.

Amy Reinecke and Jennifer Draper are bloggers themselves who want to encourage you to believe in your potential, step outside the norm and step into a life where you create your own schedule, your own success and your own story.

We’d love to connect with you on our other platforms so please visit us at www.sparkmediaconcepts.com or follow us on Instagram at @sparkmediaconcepts

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